Blog

Miranda Thomas looks at the impact of China’s social media explosion. From the first dynasty until 1987, information in China was limited. People outside the ruling classes lived on a 'need to know' basis. This peaked during the Cultural Revolution, when people were told what to say and think.With advent of the World Wide Web, the Chinese population at large could access information, albeit...

Read More

Helen Merrills suggests effective evaluation is all about being smart at the start.As the team here at Communications Management are education specialists, it seems only right to begin this post with an academic quote;Way back in 1987, in his book ‘Public relations – what research tells us”, Professor John V. Pavlik, of the Rutgers Institute in New Jersey, commented:“Measuring the...

Read More

Rebecca tells us why she thinks PR can learn a lesson or two from toddlers. The watchword in our house at the moment is ‘why.’ My three-year-old son asks me this after pretty much every word I say to him. Why is 5.30am too early to get up? Why can’t you have Easter Eggs for breakfast? Why is it raining? Why is it bed time? Why, why, why? As amusing and occasionally frustrating as this...

Read More
 
 
Follow Us LinkedIn Twitter